What Do The "Three Little Pigs" Have to do With Journalism?



Guardian is pushing a whole new initiative with an "open journalism" concept.

To promote its “open journalism” initiative, The Guardian reimagines the story of the Three Little Pigs as a fairy tale in need of broader coverage, conversation, and, most importantly, context.

We tend to follow the story from the paper's front page headline, through a social media discussion and finally to an unexpected conclusion using comments and replies to suggest our opinions. This video is the answer to how Journalism is played out in today's multimedia-ran world.

This advert for the Guardian's open journalism, screened for the first time on February 29, 2012 and imagines how we might cover the story of the three little pigs in print and online in today's society.

Credit: Guardian

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